The Affiliate Marketing Podcast

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Business News #187

We're on a quest to help the world do affiliate marketing, better. Join your host Lee-Ann Johnstone, CEO of Affiverse an award winning Agency and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate and Performance Marketing. 

Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers and more to discover how digital and affiliate marketing is constantly changing. 

Hear how brands are building successful affiliate programs and driving consistent partner referrals and sales. Subscribe to hear exactly what it takes to launch, scale and grow a successful affiliate program in this fast moving digital age. 

Enjoying what you hear? Don’t forget to subscribe for more thought-provoking insights and industry-leading content delivered straight to your inbox. Visit https://www.affiversemedia.com/newsletter-sign-up/ to get started.


Visit www.affiversemedia.com for more great content or discover our AMPP (Affiliate Manager Performance Program) training program for affiliate  program  managers who want to launch, scale or grow affiliate marketing programs in under 90 days! 

Need help with your Affiliate Program? Want to launch an affiliate program successfully? 

Talk to our agency team and find out how our consulting and account management services and how we  can help you drive consistent sales for your business! 

>> Book a free call HERE: https://affiversemedia.com/contact/

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Recent Episodes
  • Swipe, Earn, Repeat: Unlocking the Power of Card-Linked Offers
    Jun 12, 2025 – 37:50
  • Performance Meets Precision: Building Stronger Affiliate Campaigns with Data
    Jun 5, 2025 – 34:51
  • Why Relationships, Not Just Revenue, Drive Affiliate Growth Today
    May 29, 2025 – 36:40
  • Affiliate in Totality – Why Data is the Game-Changer
    May 22, 2025 – 32:23
  • Affiliate Network Strategies Reimagined: Building Better Relationships & Results
    May 15, 2025 – 32:56
  • From Setup to Scale: Growing Affiliate Programs the Right Way
    May 8, 2025 – 33:32
  • Not Just a Moment: Why Affiliate Marketing is Everything
    May 1, 2025 – 21:30
  • Affiliate Trends Unpacked: What We’ve Learned This Season
    Apr 24, 2025 – 36:56
  • How Big Affiliate Programs Keep Growing!
    Apr 17, 2025 – 40:17
  • Scaling Your Affiliate Program Using Content on Performance
    Apr 10, 2025 – 30:56
  • B2B Affiliate Marketing Strategies for Global Growth
    Apr 3, 2025 – 31:12
  • Navigating Finance Partnerships: Insights from Finder’s Stephen Davis
    Mar 27, 2025 – 31:38
  • Fake Reviews & Filtered Feeds: Why Trust is the New Marketing Currency
    Mar 20, 2025 – 31:10
  • AI for Non-Techies: How to Leverage Automation Without Losing Creativity
    Mar 13, 2025 – 34:22
  • How CSS Publishers Can Boost Your Affiliate Program Sales
    Mar 6, 2025 – 32:26
  • SEO Volatility & Affiliate Growth: How Publishers Are Adapting
    Feb 27, 2025 – 32:16
  • The Art of Media Buying and How That Fits Into Your Affiliate Program
    Feb 20, 2025 – 29:39
  • Simplifying Complex Strategies: Growing an Audience to 25 Million Followers
    Feb 13, 2025 – 33:40
  • The Affiliate Marketing Playbook: Key Insights from This Season's Guests
    Feb 6, 2025 – 31:18
  • Adult Affiliate Marketing Strategies
    Jan 30, 2025 – 28:22
  • Scaling Smarter: Inside the World of High-Impact Ecommerce Strategies
    Jan 23, 2025 – 41:56
  • Secrets to Building Loyal Affiliate & Customer Audiences
    Jan 16, 2025 – 36:23
  • How To Plan Your Affiliate Growth Strategy For 2025
    Jan 9, 2025 – 35:33
  • New Year, New Goals & My 2025 Affiliate Marketing Predictions
    Jan 2, 2025 – 15:23
  • Seasons Greetings & Looking Back on 2024
    Dec 26, 2024 – 16:03
  • Performance vs. Perception: The Budget Disconnect in Affiliate Marketing
    Dec 19, 2024 – 34:18
  • How to Scale your SaaS Affiliate Program and Build Long Term Partnerships
    Dec 12, 2024 – 38:39
  • High Stakes Conversions: Why CRO Matters for iGaming (Affiliates and Operators)
    Dec 5, 2024 – 32:46
  • The Ultimate Guide to Brand Partnerships (Where, What, Why, How)
    Nov 28, 2024 – 32:02
  • Season In Review: Key Takeaways From This Season’s Guests
    Nov 21, 2024 – 33:21
  • What the US Brand Survey Revealed About the Affiliate Industry
    Nov 14, 2024 – 32:25
  • How To Gain Traction With Content Creators in Your Affiliate Program
    Nov 7, 2024 – 34:13
  • State of the Nation Report: Growth Trends in Affiliate Marketing Uncovered
    Oct 31, 2024 – 30:00
  • Affiliate Manager’s Dilemma: Tackling Lead Gen Growth Challenges
    Oct 24, 2024 – 31:43
  • Cracking Affiliates & Tracking for Web3.0
    Oct 17, 2024 – 33:46
  • Will the Affiliate Marketing GiG Economy Survive?
    Oct 10, 2024 – 32:09
  • 5 Years From Now... Crypto Product Expert Insights
    Oct 3, 2024 – 31:28
  • Brand and Community Marketing: Everything You Need to Know Before You Invest
    Sep 26, 2024 – 28:59
  • Why Community + Branding = Affiliate Program Success
    Sep 19, 2024 – 27:19
  • SEO Market: Why iGaming Wasn’t Overly Impacted by Google’s EEAT
    Sep 12, 2024 – 26:31
  • Season Highlights: Key Takeaways and What’s Coming Next
    Sep 5, 2024 – 40:03
  • Leveraging Customer Advocacy For Stronger Partnership Growth
    Aug 29, 2024 – 28:44
  • Unlocking Potential: The Impact of Removing Cashflow Friction in Affiliate Marketing
    Aug 22, 2024 – 36:02
  • Harnessing New Partnerships: The Power of Program Segmentation
    Aug 15, 2024 – 40:03
  • Streamlining Partner Outreach: Mastering Funnels and Flows
    Aug 8, 2024 – 31:56
  • Affiliate Marketing Is Now Everywhere: Why Brands Are Bringing It In-House
    Aug 1, 2024 – 37:15
  • Empowering Affiliate Marketing: Scaling Strategies for the Creator Economy
    Jul 25, 2024 – 33:35
  • Smart Data Strategies: How Affiliate Managers Can Win Back Their Sunday Nights
    Jul 18, 2024 – 35:13
  • The Intersection of Commerce and Content: Publishing Strategies
    Jul 11, 2024 – 28:33
  • Staying Ahead: The Importance of Education for Affiliate Managers
    Jul 4, 2024 – 31:36
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